What we do
At the heart of our operation is the conviction that digital marketing is about more than a logo and a slogan. Rather, it speaks to authentic connections that remain strong throughout the marketing campaign and beyond.
Websites & apps
Our team builds world-class websites and app solutions for companies of all sizes. You will work with experienced developers and designers, some of whom have built hundreds of websites and apps for Australian brands. The Digital Lab Team uses the best frameworks to expedite the project without sacrificing quality.
Digital strategy & planning
High-quality digital marketing strategies & campaigns are the secret behind the success of the most well-known and loved brands across the globe. We will work with you to develop a digital strategy that targets your unique target audience and stands out against your competitors to achieve the best outcomes.
Strategic branding
We are strategic branding design consultants offering holistic solutions. Our team creates brands from the ground up and does roll-out across all mediums. Digital Lab works to improve business for our clients, achieving creative outcomes that deliver a return on their investment in brand design.
Social
We offer insights into the social media experience and develop effective campaigns tailored to each platform and business. From text posts and static images to videos and animations, we create valuable content to highlight your products, services, and brand to the world.
Content marketing
Content marketing is one of the most powerful digital marketing strategies. We develop purposeful and tailored content to the right audience for the appropriate channel. Our team of strategists, designers, and creatives collaborate to ensure all content is smart, engaging and meaningful.
Digital production
We can help produce a range of digital assets for your brand. Our digital production services produce everything from display media to larger content pieces, as well as web platforms, useful digital resources for web, videos, photos, mobile design, social media, and more. Our team creates beautiful seamless content from creation through to production, post-production and editing.
SEO & Paid
An Optimised Search Engine is one of the most important functions in building your brand’s digital space. We integrate smart search infrastructure within your site to deliver the right information to the target audience, allowing the digital landscape of your business to thrive.
We also develop successful and effective social media and paid search campaigns by using data and insights from each channel to provide you with the highest Return on Investment (ROI).
Email marketing & CRM
Our team analyses what attracts or detracts different audiences to your business, using this insight to create an effective strategy through Customer Relationship Management and Email Marketing that will continue to attract and delight target audiences. All of our CRM and email marketing strategies are developed through careful data analysis of your user analytics and market research, produced with stunning yet simple creative to be as effective as possible.
Marketing automation
Marketing automation platforms can transform how we achieve better results with less complication. We can work with you on strategic planning, implementation on existing or new systems and can consult on the best system for your particular needs. Our experience with clients has ranged from Hubspot, Salesforce and Pardot.